9000+
Our range forms the ultimate portfolio of wine
98.2%
Current customer taste satisfaction rating
75 years
Shaping the future of wine since 1946
4.6 / 5.0
Store Rating on Google
DISCOVER
Collective Preferred
Taking the guesswork out of wine selection
EXPLORE THE RANGE
About Collective Preferred
Handpicked by our team of experts, Collective Preferred are the wines we stand behind. More than just our team, these wines are selected based on customer feedback - they’re what customers keep coming back for. Any wine with a Collecitve Preferred tag is guaranteed to be high quality and selling for exceptional prices. Like you, we love wine too and have worked hard to present a range that we proudly recommend.
Wine Search
Explore our curated range of Collective Preferred wines
Featured Region
South Australia
From the effortless decadence of Grant Burge Shiraz to the class of Brands Coonawarra Cabernet, you'll find all of South Australia's highlights here.
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Featured Region
Victoria
Explore the diversity of Victorian wine with this selection spanning everything from decadent Durif from Baileys to Giant Steps all-conquering Yarra Valley Pinot Noir.
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Featured Region
Western Australia
Unearth the best of the west with old favourites like Vasse Felix Chardonnay or hidden gems like an Willow Bridge's eye-catching Geographe Cabernet.
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Featured Region
Wines of The World
Tour a world of great wines with our famous selection of hard-to-find imported wines. From San Marzano's powerful Puglian Primitivo right through to the finest grower Champagne, all available right here.
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