Be rewarded for shopping at The Wine Collective.

Our members enjoy exclusive access to Australia’s best wine deals, priority to shop rare and limited release wines, competitions and unique shopping experiences.

Our rewards program is available to all customers and is FREE to join.

My Collective Rewards exists because you expect more from your wine purchase. To not only access Australia’s best range of wines and unrivalled personalised service, but also be rewarded for shopping.

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Earn Points
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My Collective Reward Tiers

There are three tiers as part of The My Collective rewards program. Silver & Gold provide increased earn rates on points and enhanced member benefits. Discover our tiers below:

Gold Member
  • 15 points for every $1 spent
  • FREE standard delivery on all orders
  • Exclusive weekly Gold Member Offers
  • First access to shop our best offers and sale
  • Special Birthday Offer*
  • Annual Anniversary surprise*
Silver Member
  • 12 points for every $1 spent
  • Special weekly Silver Member Offers
  • Priority access to shop our best offers and sale
  • Special Birthday Offer*
  • Annual Anniversary surprise*
Bronze Member
  • 10 points for every $1 spent
  • Bonus loyalty points after first purchase
  • Special weekly Bronze Member offers
  • Special Birthday Offer*

Activate your account and make buying wine even more rewarding

Register Now

How do I earn points?

You can earn Rewards Points on every purchase made. We also give our customers other ways to earn, such as supercharged earn rates on special promotions, referring friends, reviewing your favourite wines, and much more.

What can I actually do with my reward points?

Points are instantly redeemable through the checkout in amounts between $5 and $100. Simply apply your rewards on the final page of the checkout before confirming your order

Have any questions?

Our team at The Wine Collective are happy to help.

Contact Us